Connect with potential students.

Do you want to increase your number of qualified leads? Tell students what they want to know through Peterson's e-mail marketing, Web advertising, and printed directory descriptions.

Peterson's is our trusted partner in providing education content to our readers that can help them move along on their lifelong educational journey. USA TODAY Johanna DeBonte Vice President/Advertising Sales

Text Links 
Link students directly from Peterson's Web sites to key areas of your school's or program's Web site, such as your inquiry form, application, or specific URL of your choice.
See an example of text links.

Direct E-mail Marketing 
Target your audience by geographic area and type of student using e-mail blasts to registered Peterson's users.
See an example of direct e-mail marketing.

Web-optimized Text Description 
SEO-friendly text provides more detail about your school or program and boosts your description into students' search results.
See an example of a Web-optimized text description.

Directory Description 
This detailed summary of your school or program helps students find just the right fit. Sizes range from one paragraph to two pages. All copy receives a comprehensive editorial review from our expert staff.

 

If you don't have an ad ready to go, Peterson's staff can help you create one.