Recruit the specific students you want.

Are you looking to recruit students from specific geographic areas? Perhaps you only want to target your recruiting toward students with a certain GPA or those from underrepresented populations. Peterson's can help you achieve these goals with the Web services below.

Peterson's provides us with a targeted outreach, so necessary for a unique institution like The University of the Arts. With Web and print exposure geared to the creative students, we are able to reach those focused individuals who want to prepare for a life in the visual, performing, and media arts. The University of the Arts Barbara Elliot Dean of Enrollment Management

Paid Search 
Appear at the top of Peterson's search results for specific keywords to stand out to students searching for your kind of program.
See an example of paid search.

Direct E-mail Marketing 
Target your audience by geographic area and type of student using e-mail blasts to registered Peterson's users.
See an example of direct e-mail marketing.

Web Banner Ads 
Highlight your school or program for specific audiences by targeting students based on interest, discipline, level, or location.
See an example of banner ads.  |  See banner ad specifications.

 

If you don't have an ad ready to go, Peterson's staff can help you create one.